Campaign planning
Match budgets and targeting to priority services, markets, and capacity. Separate brand demand from the work of reaching new customers.
Explore campaign planningSpend where it counts.
Paid search and digital advertising managed around business goals, relevant audiences, useful landing pages, and acquisition cost.
What we’ll work on
- Campaign planning
- Ads and landing pages
- Measurement and testing
Trusted by healthcare organizations across North America
A click is only the beginning.
An ad account can report plenty of activity while the business sees little change. We look at the whole path: the search, the ad, the landing page, and what happens to the inquiry.
Campaign priorities should reflect your capacity and economics. For a practice with several offices, that means understanding which locations need demand and where campaigns might be competing with each other.
Ads and landing pages
Give each campaign a relevant destination with a clear offer, useful information, and a simple next step.
Explore ads and landing pagesMeasurement and testing
Review search terms, lead quality, conversion rates, and acquisition cost. Use the results to decide what to keep, change, or stop.
Explore measurement and testingWe’re not just another agency. We measure what matters.
Traditional agencies
- One size fits all tactics
- Limited visibility
- Generalist approach
- Risky or non-compliant workflows
Fillungo
- Transparent ROI tracking
- Proven location growth
- Built for medics & aesthetics
- HIPAA-compliant strategies
A plan you can act on.
A clear order of work, with the reasoning behind each step.
- 1
Review.
Review account history, conversion tracking, and the business goals behind the budget.
- 2
Build.
Build or refine campaigns, creative, and landing pages.
- 3
Monitor.
Monitor spend and inquiry quality, then test focused changes.
In their words.
“Partnering with Fillungo has been crucial for our practices’ success. They have not only helped us reduce the cost of acquiring new patients but have also significantly increased our patient volume. Their support has been invaluable as we’ve opened new locations and expanded into new markets, ensuring our growth has been both steady and successful. We couldn’t have done it without them!”
Jessica LevyChief of Staff, CPI“Fillungo has been a valued partner managing Twill’s paid media. They have effectively and efficiently run our campaigns in the challenging healthcare industry. Not only have they proposed and adapted strategy based on changing objectives of Kopa, they have quickly shifted in an agile environment to implement solutions for high-performing campaigns.”
Elise PietracatellaVP Marketing, Twill Health“As a growing medspa with multiple locations, I just didn’t have the time or expertise to manage digital marketing and track performance across sites. Fillungo stepped in as more than just an agency — they became part of our team. They built workflows to handle our reviews, streamlined reporting so I finally understand what’s working, and proactively bring ideas that keep us ahead of local competition. I can focus on running the business, knowing the marketing side is in good hands.”
Before we get started.
Straight answers to fair questions.
How much should we spend?
We start with the market, your goals, and what an inquiry or customer is worth to the business. Media spend and management scope are agreed before work begins.
Do you take over existing accounts?
Yes. We can audit and work within an existing account. You should retain access to your accounts and performance history.
Let’s talk about your locations.
Tell us what you’re working toward. We’ll reply to find a time that suits you.
Hi, I’m Scott — I help multi-location healthcare practices attract more of the patients they love to serve. With years of experience in strategy-first marketing, I’m passionate about making growth feel achievable (and even exciting) for busy providers. If you’re ready to explore new ways to reach and retain patients, I’d be happy to connect and share ideas.