Medspa marketing that keeps every chair booked.

More high-value patients, lower acquisition costs, and growth you can predict. We manage the marketing so your team can focus on care.

  • Campaigns built around Botox, fillers, laser and more
  • Every dollar tied to booked consultations
  • Systems that scale from one location to 50
“I finally understand what’s working.”
Practice Manager, Regional Medspa Brand

Trusted by healthcare organizations across North America

Capitol Pain InstituteSouthwest OrthopedicsTwillHappify HealthJumbo HealthWellspring Pain SolutionsKKIH1

Busy chairs one month, empty the next.

Elective treatments are hard to keep steady. Patients discover you in new places, competitors chase the same people, and your team is already stretched.

Inconsistent patient flow

For elective treatments like Botox, fillers, and laser services.

Changing discovery habits

Driven by AI and shifting digital platforms.

Fierce competition

Locally and nationally, for the same patients.

Seasonal slowdowns

That squeeze revenue and cash flow.

Rising acquisition costs

With unclear ROI.

Limited staff capacity

To handle marketing.

Generic campaigns weren’t built for medspas. Yours should be.

Why partner with a medspa marketing agency?

Compliance & trust

Generalists risk mistakes in HIPAA and patient privacy. We build campaigns that protect your brand and earn patient trust.

ROI tied to patients

Other agencies report clicks and impressions. We tie every dollar to booked consultations and patient acquisition cost (PAC).

Scalable growth

Generic campaigns collapse when you open new locations. Our systems scale seamlessly – whether you run one medspa or 50 – and create the acquisition infrastructure investors look for when evaluating private equity opportunities.

We’re not just another agency. We know medspas.

Traditional agencies

  • One size fits all tactics
  • Limited visibility
  • Generalist approach
  • Risky or non-compliant workflows

Fillungo

  • Transparent ROI tracking
  • Proven location growth
  • Built for medics & aesthetics
  • HIPAA-compliant strategies

Medspa marketing services

Digital Advertising & Patient Acquisition

Why? Most medspas overspend on ads that don’t deliver booked consultations.

How: We design campaigns focused on high-value treatments and optimize them for patient appointments, not vanity clicks.

  • Service-specific targeting (Botox, fillers, laser, and more)
  • Landing pages built to convert patients
  • Ongoing optimization to lower patient acquisition cost (PAC)
Local SEO & Reputation Management

Why? Ads alone aren’t enough. Patients also need to find you when they search locally.

How: Ensure your medspa shows up first in local searches and stands out with a reputation patients trust.

  • Google Business Profile optimization
  • Local keyword and content strategy
  • Review generation and response workflows
  • Citation cleanup and consistency
  • AI-powered keyword modeling and LLM-based content optimization
Patient Retention & Loyalty Programs

Why? New patients are expensive. Losing them means lost revenue.

How: We build loyalty and retention systems that keep patients coming back for repeat treatments.

  • Automations for ongoing engagement
  • Post-treatment surveys and review requests
  • Membership and loyalty program support
  • Win-back campaigns for lapsed patients
Analytics & Reporting Infrastructure

Why? Without clarity, you can’t tell which marketing efforts drive revenue.

How: We unify your data into dashboards that tie every dollar to booked patients.

  • Integration of EHR, CRM, call tracking, and ad platforms
  • Custom dashboards with real-time ROI metrics
  • Attribution that shows which campaigns deliver patients
Market & Competitor Research

Why? Growth stalls when you don’t know what patients want or how competitors position themselves.

How: We use research to uncover patient behavior, competitor weaknesses, and expansion opportunities.

  • Patient surveys and behavior insights
  • Competitor positioning analysis
  • Market intelligence for new medspa openings

Getting started is simple.

Three steps from first conversation to fuller schedules.

  1. 1

    Book a call.

    Tell us about your locations and what you want to grow.

  2. 2

    Get a clear plan.

    We show you where patients are slipping away and what to fix first.

  3. 3

    Fill your schedule.

    We run the work and report back in booked patients.

What our clients have seen.

35

new locations opened by our clients in 2025

#1

Digital became the top source of new patients

Straight answers to fair questions.

Healthcare marketing, simplified.

Who is Fillungo best suited for?

We work best with growth-focused healthcare providers—like medspas, pain management clinics, urgent care providers, and float spas—who operate multiple locations or plan to expand. Our clients typically need scalable marketing systems, clear reporting, and measurable results.

Why should I work with a marketing agency instead of handling it in-house?

You get a full team of healthcare marketing experts for less than the cost of one hire — no training, no trial-and-error.

We’ve worked with agencies before and didn’t see results—how are you different?

Every strategy starts with in-depth patient and market research, competitor analysis, and a clear link to real business objectives. We specialize in multi-location healthcare, unifying your marketing and operational data so you can see exactly what’s working and why. Success is measured in booked patients and sustainable market growth—not just clicks or impressions.

Do you understand the medical field and our patients?

Yes, we understand medical compliance, seasonal patient patterns, and the competitive landscape. You won’t need to explain HIPAA or your specialty; we already know how to market within those regulations.

How soon will I see results?

Some results can happen fast—paid search campaigns often generate patient calls within days. Others, like SEO, take longer but create lasting growth that builds over time. We combine quick wins with long-term strategies that build momentum, so you see value now while setting your business up for sustained success.

Ready to fill every chair?

Book a call. We’ll look at your locations and show you where the next patients will come from.

Scott Calise, founder of Fillungo

Hi, I’m Scott — I help multi-location healthcare practices attract more of the patients they love to serve. With years of experience in strategy-first marketing, I’m passionate about making growth feel achievable (and even exciting) for busy providers. If you’re ready to explore new ways to reach and retain patients, I’d be happy to connect and share ideas.

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